We believe in an internet where the user's interest really does come first. This internet requires a radically new way of thinking and a complete redesign.

Put the user first: Everything we do at Cliqz follows this simple principle. It sets us apart from the large companies that currently dominate the Internet. They shape the web according to their interests and the interests of the advertising industry.

We, on the other hand, have a very different vision of the Internet. We believe in an internet where values, such as transparency, privacy, openness, security and respect matter. An internet where personal data remains in the possession of users and these users reach their destination via the shortest route – even if this means fewer opportunities for advertising.

We Redesign The Internet

We view the internet from the user’s perspective and then re-invent it.

Admittedly, this is a very ambitious goal for a small startup like Cliqz. With CLIQZ for Firefox, however, we’ve already shown that fundamentally new approaches like “searching inside the browser” and “personalisation without personal data” are possible. With just two years of development work, we’ve removed the barrier separating browsers and search engines which has been in place for two decades. By doing this we have created an entirely new and universal user interface for the Internet. What is more, our new technology for greater security on the web is about to be introduced.

We’re breaking new grounds when it comes to developing our business model. Even if it’s too early to talk about it, we can already promise that “Put the user first” and the privacy of our users will always remain as pillars that we build the future of this business on!


Jean-Paul Schmetz Gründer und Geschäftsführer Cliqz GmbH

"At Cliqz, software and web developers, designers, user experience specialists, data scientists, and infrastructure experts are working on a fundamentally new way of using the web. Unlike the established players, we don't rely on the "advertising on search engine pages" business model. This gives us the freedom we need to create an entirely new user interface for Internet navigation."

– Jean-Paul Schmetz, Gründer und Geschäftsführer Cliqz GmbH


Dr.-Ing. Marc Al-HamesGeschäftsführer Cliqz GmbH

"When developing the CLIQZ browsers, the search engine, and features such as anti-tracking, we always think of the users first – and not the advertising industry or anyone else. Focusing unconditionally on the user experience is the only way to ensure that alternative concepts can compete against the large companies that dominate the market."

– Dr.-Ing. Marc Al-Hames, Geschäftsführer Cliqz GmbH

About Cliqz

The mission of the German startup Cliqz is to redesign the Internet for the user by combining the power of data, browser, and search. In Munich, more than 100 experts from over 30 countries develop browsers and browser extensions with integrated search engines to bring users to their destination in the most direct way while protecting their privacy.
Jean-Paul Schmetz founded Cliqz GmbH in 2008. Since May 2013, Cliqz GmbH has been majority-owned by Hubert Burda Media, one of Europe’s leading media corporations. In August 2016, Mozilla joined as a strategic minority investor. With Cliqz for Firefox launched in June 2014, the concept of searching quickly via the browser gained traction fast with 900,000 daily active users in just a few months. The Cliqz browser for Mac and Windows with integrated anti-tracking launched in March 2016, quickly followed by apps for iOS and Android.

Press Contact: press@cliqz.com